Audubon Naturalist Society

The Audubon Naturalist Society will develop a Visitor Interpretive Experience Plan for its Woodend Nature Sanctuary in Chevy Chase, Maryland. A core planning team of staff members will be trained in interpretive planning and will work collaboratively with external consultants to develop the plan. The work will include determining processes for discovery, concept development, and development of draft and final plan documents with internal and external input. The process of developing an interpretive plan will enable the center to gain a deeper understanding of the needs, interests, and motivations of its current visitors as well as identifying and targeting potential new audiences. A constructive evaluation will be used to determine any necessary modifications to the staff development aspects of the project.